Discipline: Business & Finance - Marketing

Interlaken Paragliding Project Online Marketing Strategy Analysis  say how to promote through specific social software

   Unit 8 DB: Leadership (BUS411 Business Policy Seminar) We end with leadership, which many would argue should be at the start of any organization. Discuss the importance of leadership behaviors with effective strategy implementation. What qualities and behaviors do you believe are most important in a leader relevant to strategy implementation? If applicable, include […]

            Week 8 – Harvard Business Case Write-up # 2          Due   Friday by                  11:59pm   Please Read Harvard Business Case – Should Maruti Suzuki Invest in Electric Cars? available at https://hbsp.harvard.edu/import/1052280   Links to an external site. and answer the questions below in detail: 1) Why does the Indian government want to phase out fossil fuel […]

   Week 8 Case Analysis (MKT6250 Healthcare Marketing) Due Friday by 11:59pm       9781284200171_CASE_Should There Be the Marketing of Body Parts.pdf   Read the attached case, the textbook chapters, and watch the videos to be able to analyze the case. The issue presented in this case is a serious and difficult issue from a religious, […]

Read the article titled ‘Merchandise Planning: The Clever Retailer’s Guide For How to Do it RightLinks to an external site.‘. This article summarizes merchandise planning and implementing decisions that we learnt about in this Module. Pick any retailer (maybe your favorite retailer) and provide details about how it goes about merchandise planning using the components […]

Read the Case Study – Putting on the Ritz Discuss the potential benefits of a program like this. Discuss the potential drawbacks. Is it a good idea?  Why or Why not. After submitting your response to this assignment, post the same response to the discussion. 

1)  A retailer has net sales of $500,000, total assets of $1,000,000, and a net profit of $60,000. What is its asset turnover? Describe what asset turnover means using your answer as an example.  2) A retailer has these financial results: current assets, $500,000; fixed assets, $1,000,000; current liabilities, $520,000; fixed liabilities, $920,000; net sales, […]

Select a retail store to visit.  You will be observing the store to see if you can identify its “personality.” (Just as people have personalities, so do stores.  And just like your personality probably turns some people off and others on, a store’s personality attracts some customers and repels others.) Components of a store’s personality […]

Finding an article: You can find latest news reports by subscribing to the following – NRF Smartbrief, Shop.org Smartbrief, and STORES e-newsletter. You may also run across some latest news pertaining to the retail industry in various media such as The NewYork Times, The Washington Post, and Wall Street Journal. Of course, if you need […]

Part 1  Find TWO digital ads (videos/commercials and/or social media posts) that appeal to TWO different levels of Maslow’s hierarchy. Part 2  Paste shareable links of the two advertisements you chose into the discussion board (please double/triple check to ensure the links are working). Along with each link, add a brief explanation (150-200 words) on […]