Discipline: Business & Finance - Marketing

Respond to at least two of your fellow students’ posts in a substantive manner and provide information or concepts that they may not have considered respond with robust dialogue.

It’s important to learn how to collaborate with others to achieve objectives, so during the semester every student will participate in a group project. This project will be an evaluation of the marketing for one of the following organizations, causes, products or services: Monster Energy Drink These marketing assessments can include, but are not limited […]

 This is the Social Entrepreneurship participation assignment, and the last participation assignment. You are to find example of three different companies that are engaging in social entrepreneurship (as defined in the lecture). Name the three companies, and the activity that you believe is an example of social entrepreneurship. These must be for-profit firms; no non-profits! 

 P1:introduction-background https://www.uperk.org/this-is-us P2:roles, duties, responsibility  -aid in designing website  -brand repositioning  -social media calendrers, planning, etc -design graphics  -assist with any and all marketing a communication tasks that the general manager had to do -identify ways to improve the business marketing efforts, customer retention, awareness, and sales -presentations for board members  P3:things I learned, skills […]

  Assignment Content Many digital and social media sites are widely used in marketing strategies. We will review several in class. You may select ANY brand or company for this exercise. Prepare a 10- to 15-slide presentation with detailed speaker’s notes and visual elements. I will accept a video presentation in place of the speaker’s notes if you prefer to […]

Q1. Can target marketing ever be bad? Marketers constantly develop marketing programs to appeal to specific targets; some critics have denounced these efforts as exploitative. Target marketers have established marketing campaigns to:  Targeting people with diabetes for ancillary needs, such as equipment for taking insulin levels, or  Contact lens wearers where driver’s license […]

 Week 4 Discussion  onse Guidelines: (Respond to the following.) Review the Aldi case study on page 169 of your textbook. Assess your satisfaction with Aldi and make recommendations about how the company could modify its business-level strategy to increase your overall satisfaction level and attract new customers. Provide specific examples to support your response. Analyze […]

  WEEK 3 ASSIGNMENT – STRATEGIC MANAGEMENT AND STRATEGIC COMPETITIVENESS Week 3 Assignment – Strategic Management and Strategic Competitiveness Overview Choose one public corporation in an industry with which you are familiar. (Note: you will use this same corporation in every assignment throughout the course)Use any or all of the following resources to conduct research […]

Develop a list of options for the organization of your choice. Note: ‘Do nothing’ is considered an alternative, but will not be the chosen alternative in next week’s Recommendations section (after all, if they should “do nothing,” then there really is not a problem!). There should be multiple alternatives/options for actions to solve the problem […]

  MARKETING ASSIGNMENT  The objective of the integrated semester is to help you extend your knowledge of how the Finance, Operations, Management, and Marketing disciplines work and how they integrate their functioning in the real world of business. This assignment is an assessment of how well you understand the integration process.  This assignment will be […]