1. Identify the competitors to CNN and organize them in terms of their intensity of competition.
2. Pick any company or brand/business on which to focus. What business is it in? Who are its direct and indirect competitors? Which in each category are the most relevant competitors?
3. Identify competitors to Ford SUVs and organize them in terms of their intensity of competition. Also organize them into strategic groups. What are the key success factors for the strategic groups?
4. Perform a competitive analysis of the wireless telecommunications industry.
Address the following eight elements:
Size, growth, profitability
Image, positioning and strategy
Objectives and commitment
Current and past strategies
Organization and culture
Cost structure
Exit barriers
Strength and weaknesses