Corporate Strategic Goals

Learning Outcomes

  1. Analyze the current internal and external driving forces affecting the healthcare industry.
  2. Develop strategic goals for various levels of a healthcare organization.
  3. Compare strategic thinking, strategic planning and strategic momentum.

Action Items

  1. Conduct research regarding the current internal and external driving forces affecting the healthcare industry.
  2. Write a paper (recommended minimum of 6 pages) in which you:
  • Identify a healthcare organization within your local area (Columbus) or region (Ohio).
  • This should be the same healthcare organization that you have chosen for your capstone assignment. (Note: you will revisit this organization in future assignments.)
  • Discuss the current driving forces that impact the system.  Some of these include key competitors, governmental health policies, information systems and technologies; clinical and non-clinical workforce, population demographics, local economic climate, etc.
  • Conduct a brief analysis of the external environment of the system including the general environment, the service area, and the healthcare environment (see Exhibit 2-2, p. 42 in your textbook).
  • Use SMART criteria to write a strategic corporate goal that responds to the driving forces you identified. Justify the goal using information from your external analysis.
  • Write SMART goals for each major level of the organization (refer to Exhibit 1-5, p. 26, in your textbook).
  • Distinguish and explain the concepts of strategic thinking, strategic planning, and strategic momentum that are unique to each organizational level as they relate to the strategic goals that you wrote.
  • Prepare your assignment for submission:
  • Follow all applicable APA guidelinesLinks to an external site. regarding in-text citations, list of cited references, and document formatting for this paper. Failure to properly cite and reference sources constitutes plagiarism.
  • The title page and reference list are not included in the page count for this paper.
  • Proofread your assignment carefully. Improper English grammar, sentence structure, punctuation, or spelling will result in point deductions per rubric.
  • Submit your assignment. Your work will automatically be checked by Turnitin.

Reading 

Read the following chapters in (PDF Attached) 

  • Chapter 1
  • Chapter 2
  • Resource 1

Read the following article:

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