Not-for-profit organizations use many fundraising strategies to accomplish their missions. Some of these strategies include planned giving, grants, corporate gifts, sponsorships, and individual contributions.
Answer the following questions in your initial discussion post:
- If you were the CEO of a not-for-profit organization, which two fundraising methods would you choose, and why?
- Provide a link to the website of the not-for-profit organization you chose for your final project.
- How is this organization using its website to solicit funds and donors? Do you believe that the organization’s approach is effective? Why, or why not?
American Red Cross
Textbook: Nonprofit Management: Principles and Practice
Chapter 13 &15
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