Prior to beginning work on this discussion forum, read Chapter 13 in the course textbook. Review the “Ethical Dilemma” information in the Chapter 13 section of Closing Case Emerging Markets. Antitrust Wars.
Answer three of the following four questions:
- How did the competitive environment confronting Unilever change during the 1990’s?
- What changes did Unilever make in its strategy and structure to compete effectively in the new environment?
- Does the new corporate identity of HLL fit the new strategy and environment?
- Is Unilever pursuing a global standardization strategy or a localization strategy?
Create a brief synopsis with your answers.
Your initial post should be 200 to 300 words. You should use at least two credible and recent sources in addition to the course textbook. Your post must be organized using APA Style headings as outlined in the APA Style ElementsLinks to an external site. resource