Perform research on new product innovation. Select a new product that you will use for the rest of the course. Then answer the following questions in a 2-3 page word document:
- Identify the product.
- Discuss how the product is an innovative product.
- Pick a company that would use this product (you can create a company or find one on the web_ and note how this product would align with the corporate strategy.
Read the following articles to prepare for this week’s assessment:
- Chapter two (Where do great ideas come from) Pieri, J. (2019). How we make stuff now :Turn ideas into products that build successful businesses. McGraw-Hill Education. (3 pages)
- Chapter two in: Dekkers, R. (2018). Innovation management and new product development for engineers, volume 1: Basic concepts. (pp. 31 -76)
- MUST be formatted in APA Style 7th edition.
- MUST follow the written assignment rubric.
- MUST provide 0% of AI detention and plagiarism report.