Strategic Marketing – knowledge Assessment

 

Write a 1-2 page Memo answering the following questions:

  • Is the strong intrusion value of television an advantage? Why or why not?
  • What is reach? Give examples of reach in various advertising media?
  • Identify and describe the elements of an effective email campaign in marketing.
  • What are the most commonly used digital marketing strategies?
  • Describe and differentiate between geo-targeting and geo-fencing advertising.

Needed by Friday 9/22 – 

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