Unit 7 AS: Team Case Analysis #3: The Pricing Matrix

As a team, develop a product which is not existing in the country (it can be either tangible product or new service) and determine the pricing strategy for short-term and long-term and distribution channels. The writing assignment should include the followings:

  1. Determine the market and discuss why this market is chosen (20%)
  2. Define the ethnocentric, polycentric, and global pricing strategies (10%)

Title: Smart Home Energy Management System

2 Pages. This writing assignment should be completed in the standard APA format. Upload the assignment to the proper assignment folder.

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