Week 7 Discussion – Methods of Persuasion

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Imagine that you recently read an article that highlights the benefits of a four-day workweek. You intend to persuade your company’s CEO that this is a viable option for the company. Which one of the following appeals would you focus on in order to convince your CEO that a four-day workweek is beneficial? Choose one of the following appeals (from Chapter 17 in your textbook) and explain why you feel it will best assist you in convincing your company’s CEO.

• Ethos: character or disposition (credibility).
• Logos: logic (reasoning and evidence).
• Pathos: emotion.

Respond to at least one of your peers.

Typically, a substantial post consists of 5-7 sentences and a peer response with 2-4 complete sentences. A substantial discussion forum response should make connections to course content, professional experiences, and personal experiences.

Optional: Continue to hone your oral communication skills by submitting your discussion response as a 1-2 minute video or audio recording. Should you choose this option, you will be graded on your responses just as you would if you responded via text only. You will not be graded on your audio or video performance.